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Amorepacific Group launches Luxury Beauty Brand

Sulwhasoo

Amorepacific Group (hereafter, Amorepacific) announced  the launch of Sulwhasoo in India.

In a bid to further its inroads into the Indian market, Amorepacific –  beauty company in Korea – launched its luxury beauty brand Sulwhasoo in India  with Nykaa.

Sulwhasoo formulates innovative skin solution by infusing wisdom and modern science, awake skin’s radiance that is from confidence with healthy glow.

:First Care Activating Serum- Launched in 1997 to inaugurate the boosting serum category, Sulwhasoo’s First Care Activating Serum contains JAUM Balancing Complex™, which combines five ingredients carefully selected from 3,000 herbs in traditional Korean medicine. The Sacred Lotus, Peony, Solomon’s Seal, White Lily and Rehmannia makeup up the trademarked JAUM Balancing Complex™ in this serum. The product, to be used as a first-step of skincare after washing, effectively achieves the skin balance to give a radiant glow.

Concentrated Ginseng Renewing Cream: Sulwhasoo has invested in 50 years of research in order to transform the legendary ginseng ingredient into an innovative skincare solution. Sulwhasoo has made a scientific breakthrough by studying not just the ginseng root that has been recognized for its exceptional efficacies, but also its leaves, stems, flowers and berries that others have overlooked. The pinnacle of this is the Sulwhasoo’s Concentrated Gingseng Renewing Cream, which works as a potent anti-aging cream.

Availability:

Select Nykaa Luxe Stores, India | https://www.nykaa.com/

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