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DIGITAL FIRST SEASON FLUID EDITIONFashionRunway

“Tattva” presented by Bemberg™

Day 2

Hemant Agrawal

Hemang, Agrawal’s collection “Tattva” (“Tattva” created from the versatile Bemberg™ yarn into glamorous, glittering, festive wear for men and women) presented by Japanese sophisticated fibre, Bemberg™ by Asahi Kasei Corporation Japan, unveiled the versatility of the Bemberg™ yarn for rich brocades and jacquards as well as a variety of different fabrics. The collection was presented in a completely dark show-environment, devoid of any graphic imagery.

 Design Aesthetics

The collection featured Bemberg™ brocades as the predominant textile, along with plain Bemberg™ fabrics and a few blends .Around 40 ensembles for men and women were showcased it was the 12 Tattvas from the Indian traditions and scriptures that influenced Agrawal’s creations. Earth, water, fire, wind, sky, sun, moon, planets, organisms, body, mind, and spirit were the basis of the collection that represented the harmony between the 12 universal elements.

 Motifs representing these elements, including quirky versions of moon-phases, tigers, human mind & DaVinci’s Vitruvian man were skillfully woven into the glittering fabrics.

 Quote

Hideto Tanimoto, General Manager, Bemberg™ Sales and Marketing Department

“I strongly believe that the collection made a significant impact on the sustainable fashion scene in India. I sincerely appreciate the efforts of Hemang, IMG Reliance and the entire team who worked so hard to make this very first-time attempt of the virtual show and our collaboration successfully happen. We are expecting that the collection will be successful commercially and will help the local craftsman from Varanasi.”

 Designer’s Take

Hemang Agrawal

. “For the collection ‘Tattva,’ our endeavour has been to merge the skill-set of Benares weavers with qualities of the Bemberg™ yarn, to create textiles and apparel, which transcend the boundaries of what is termed as traditional Benarasi.”

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