Tourism Minister Bartlett engages with Stakeholders for Seamless Travel and Cruise Investments at World Expo 2020

Jamaica, an award-winning destination with the coolest pavilion at the ongoing World Expo 2020 in Dubai, got a boost with the visit of Hon. Edmund Bartlett, Minister of Tourism of Jamaica, who embarked on an overseas tour to highlight the recovering tourism sector in Jamaica.

Minister Bartlett is a dynamic, results-oriented leader, recognized for his wide-ranging expertise and accomplishments in tourism. Accompanied by a high-level team as Jamaica continues to welcome more travellers, Hon. Edmund Bartlett,Minister of Tourism of Jamaica, interacted with both strategic partners as well as curious visitors who came by to see the “coolest” pavilion at the Expo Grounds. In fact, the pavilion has been seeing footfall of over 800 visitors (on a daily average).

Hon. Minister in talks with Luxpresso

Besides interacting with Dubai and Middle-East based media, the Minister also interacted with Indian Mainline as well as Trade media where he shared his plans on offering a safe & seamless travel experience. The Minister shared that he is actively working with many major airlines for developing new routes to travel to Jamaica and make the travel from India & Middle East easier. Also, that dialogues have been initiated towards getting tourism investments into various areas of cooperation which will open a new region for Jamaica.

Minister Bartlett also interacted with the students from Dubai schools.

Tourism Minister, Hon. Edmund Bartlett also concluded a series of important cruise investment meetings with DP World, a major multinational logistics company based in the United Arab Emirates (UAE). He led serious discussions about investments in the Port Royal Cruise Port and the possibility of homeporting. He also discussed the development of a logistics hub as well as other infrastructural investments. 

The Minister met with the DP World Chairman, Sultan Ahmed Bin Sulayem, through his emissary, Executive Vice President of DP World, Mohammed Al Maullem and other senior executives at their offices at the World Expo. The delegates from DP World expressed interest in Jamaica. Minister Bartlett and executives of DP World are to continue these discussions in the near future with the Port Authority of Jamaica and the Ministry of Economic Growth and Job Creation.

Sharing his strategy regarding opening Jamaica to travellers in a post-pandemic world, Minister Bartlett says, “We are enjoying a V-shaped recovery with a built-out strategies and the protocols that enable a safe return to wonderful vacations in Jamaica. We’ve created resilient corridors that allow our visitors to be in a safe bubble. And we have had an infection level of 0.05%, which is phenomenal. So, we have enjoyed the benefit of over 1 million visitors since reopening in June 2020”.

Hon. Minister also stated: “The fortunate thing for us is that geography was in our favour in that 85% of the touristic values of Jamaica are within our resilient corridors. So, we were able to develop strong, COVID management protocols fully recognized and appreciated by the World Travel and Tourism Council”.

About Jamaica Tourist Board

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.    

This year, the JTB was declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) for the thirteenth consecutive year and Jamaica was named the Caribbean’s Leading Destination for the fifteenth consecutive year as well as the Caribbean’s Best Spa Destination and the Caribbean’s Best MICE Destination. As well, Jamaica copped the WTA’s World’s Leading Wedding Destination, the World’s Leading Cruise Destination and the World’s Leading Family Destination. Additionally, Jamaica was awarded three gold 2020 Travvy Awards for Best Culinary Destination, Caribbean/ Bahamas; Best Tourism Board Overall and Best Tourism Board, Caribbean/ Bahamas. The Pacific Area Travel Writers Association (PATWA) named Jamaica the 2020 Destination of the Year for Sustainable Tourism. In 2019, TripAdvisor® ranked Jamaica as the #1 Caribbean Destination and #14 Best Destination in the World. Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition.


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