News & Events

A Tale of 3 Cities

Abhinav Mishra Launches ‘Love Stories by Abhinav Mishra‘  Bridal Couture 2019

Celebrated couturier Abhinav Mishra launches his much-awaited Bridal Couture 2019 collection titled Love Stories.

The new campaign is a tale of 3 cities set across three scenarios, where the designer envisions pure and unconditional love beyond boundaries. He revisits history, culture and blends old world love with the new when love has progressed beyond communal boundaries. Abhinav Mishra imagines elements of a bygone era where love transcends beyond the closed doors of society. Love Stories by Abhinav Mishra was inspired by these figments of his imagination across various eras and cultures and is his message that love is the real religion and a connection between two souls is God.

The Theme 

 A perfect amalgamation of a dream world, coming together to create an otherworldly exquisite moment in time. It is a world that every individual experience differently and a tapestry that showcases lifelong dreams.

 The Bridal Couture 2019 collection unfolds in three layers, a dreamy collection that blends together a fictional tale of 3 cities. The couturier’s vision redefines the rules of love in a utopian society where love is the religion. 

The sub-collections cover different cultures and are known as Seerat, Roshanara and Banarasiya. The 3 sub-campaigns cover different cultures and the way they celebrate love

Shade Card

The new collection features a stunning and wide color palette across lehengas, anarkalis and shararas strewn with Abhinav’s classic mirror work.

 The 3 sub-collections showcase colors across mustard yellow, rani pink, powder blue, ivory as well deep tones of maroon, red, emerald green, sapphire blue and more.

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