The exclusive fashion line will be based on the duo’s iconic songs, hobbies & personal interests
The music composer duo of Salim – Sulaiman have inked an exclusive contract for creating their own fashion merchandise label with Styched; a Production on Demand Fast Fashion Company.
The first collection would consist of a line of t-shirts that are based on the duo’s iconic songs. The collection aims at recapturing the nostalgia of the duo’s musical brilliance. Chart busters hits like “Kurbaan Hua”, “Shukranallah”, “Chak De India” & “Yeh Hausla Kaise Jhuke” are part of the first roll-out batch.
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Salim Merchant
“We are super excited ! My style is not about big brands and labels hence it is important that our fans and followers relate to our fashion line and we feel proud to wear it ourselves and not just have it as a brand for sale. I am excited to wear each and every piece as I step out.”
Sulaiman Merchant
“ Our apparel line with Styched is an expression of ourselves and we want fans to be as comfortable as possible in these . Exciting times!”
To cater to the duo’s global fanbase, the collection is available for shipping worldwide, especially for fans in the USA, Canada and UK.
Sharing his views on the exclusive tie-up; Durga Dash, COO of Styched said “We aim to translate celebrity’s persona into relatable apparel and establish connect with fans and enthusiasts and Salim-Sulaiman would resonate so highly with the audience. We will continue to launch fashion lines that relate to fans and enthusiasts from all walks of life in India. We will further expand our selection to customers.”
