GRADO BY GBTL LAUNCHES ITS LATEST FABRIC RANGE – STREEZA
GRADO by GBTL recently launched an innovative fabric range, ‘STREEZA’. From the plethora of fabrics offered by the brand GRADO in the men’s and women’s wear segments – the ‘STREEZA’ collection is its newest – offering to satisfy the customer’s needs. This ‘stretchable’ fabric showcases the unique combination of comfort, luxury and style – for Freedom of Movement.
Internationally, 80% of formal menswear has moved to stretch for added comfort. In the last 5 years, in India too, 80% of denim and cotton has moved into the stretch category. GRADO conducted a comprehensive consumer research to identify traits in the fabric that the current fashion conscious audiences are on look for.
It is a premium 4 way stretch luxury fabric that epitomizes comfort.
The stretch of the fabric is SPUN x SPUN which is an innovative and differentiated concept compared to the industry norm of using a Stretch filament in the fabric.
It is the best motion supportive fabric & above all it hugs and fits the body well.
