InterMiles, one of the leading travel and lifestyle programmed as well as the rewards and recognition currency, has launched a mobile application on iOS and Android platforms offering its members as well as prospects the ease of accessibility to premium personalized experiences at their fingertips. The move has been strategically targeted towards catering to travel and lifestyle needs of the discerning consumers and benefitting from the ubiquitous reach that mobile phones offer.
Speaking on the app launch, Ketan Phanse, Vice President – Information & Digital Technology, InterMiles said, “The InterMiles application launch stays true to its promise of enhancing member experience through ease and convenience. Keeping up with our members’ growing aspirations and taking cognizance of the unmatchable reach that m-commerce offers, launching our own mobile application was a natural progression for us. With the launch of the InterMiles app we are confident that this move will further strengthen our engagement with our members as well as elevate their overall experience with InterMiles”
