Zoya Opens at Vittal Mallya Road Bangalore
With the lockdown lifting, Zoya, the exquisite diamond boutique from House of Tata makes its foray into South India with a stunning flagship boutique in Bangalore’s most iconic luxury hub.
Inspiration
Brand’s expression is global as its soul is Indian. Finding inspiration in history, art, architecture and cuisine, the narrative weaves textured stories that find their way into our souls, transporting the visitor to the falling Chinar leaves of the Kashmir Valley, bringing alive the mesmerizing architecture of Italy or the nostalgia and glamour of Hollywood’s golden eras.
Design & Decor
The boutique boasts a quiet eloquence of love and reverence for high jewellery and the perfect union of design, craftsmanship and customer experience.
- Design of the boutique is essentially contemporary and modern, reminding one of the classical styles of European architecture
- Lush & feminine interiors in delicate shades of white and ivory, the facade of this home-grown Maison is stately yet inviting
- A spreading chandelier of blown glass in honeyed hues of amber and blush hangs over the entrance area, the falling drop-like shapes luminous and plentiful
- Right from the Diamond section to the Designer area to the Private viewing area, just as each piece of jewellery is created to a vision, every detail of the boutique is a labour of love envisioned by designers and local artisans
- Display windows adorned with finely crafted paper art telling stories of the inspiration behind each piece.
Quote
Amanpreet Ahluwalia, Business Head
“Zoya is a brand with its heart in India and an eye on the world. Zoya’s collections are inspired by myriad journeys, from the ones that take you across the world to the ones that help you discover your own feminine self. The creative process of each jewellery piece can take up to a year from the idea to bringing it alive, resulting in artistic masterpieces, each with its own story to tell. Having received a wonderful response from the North and West of India, we couldn’t have found a location for our Bangalore boutique that resonated more perfectly with the brand.”
SafetyinEighty
With customer safety and peace of mind paramount for the ateliers at Zoya, the brand has crafted a meticulous protocol of #SafetyinEighty steps that is being implemented at all Zoya boutiques as they re-open and welcome back customers. This detailed, daily protocol addresses over 80 safety checkpoints and includes an hourly cleaning of the boutique as well as sanitization after each customer visit to ensure that everyone who walks into the boutique can do so with comfort and ease. From appointment-based visits to minimum boutique staff, Zoya ensures a safe shopping environment with stringent application of social distancing norms. A highly specialized jewellery sanitization process is ensured.
