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This ‘National Cleanliness Day’ Bisleri pledges through #Bottlesforchange

Recycle Today for a Better Tomorrow

Bisleri’s Bottles for Change that aims to educate the citizens about the importance of recycling plastic in our lives has recycled over 5000 tons of plastic since its inception in 2018. This National Cleanliness Day, ‘Bottles for Change’ is all set to educate the citizens of Mumbai about the importance of recycling plastic through their recently launched Mobile App.

The app aims to bring the Citizens and the Plastic Collecting Agents (Kabadiwallahs/NGOs) under one roof. It provides a hassle-free option to the citizens to search and approach a nearby plastic agent to handover their clean plastic which is further sent for recycling. The process helps in the making of products like t-shirts, caps, shoes, bags, recycled benches that are placed across Mumbai by the initiative.

Mobile App link:

Mr. Santosh DarneHead CSR, Bisleri International Pvt Ltd says, “Cleanliness is important for our health and hygiene. A clean environment promotes positivity and good vibes around us. Plastic recycling is one of the tools in contributing towards a cleaner environment. We at Bottles for Change focuses on every aspect of plastic recycling and have successfully engaged lakhs of citizens in Mumbai. We have hosted workshops across the city that emphasizes on the correct disposal of plastic as we believe, cleaning plastic and segregating it helps us to send it directly for recycling. This National Cleanliness Day, let’s do our bit for a cleaner environment.”

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