When you put socially active animals into homely containments then what happens? Well, we find a way out to meet our needs or at least an alternative to engage ourselves so that we stay relevant during this time of social lockdown. Industries have moved on to work from home culture, education is moving online, people are engaging in activities like cooking, reading, farming, meditating and dating!
A surge has been witnessed across online dating platforms as people are trying to woo away the monotony in their lives through virtual relationships. QuackQuack; an online dating app built especially for Indian singles having over 8 million users is also witnessing a surge in it’s user base. They are on-boarding 18,000 new users per day since the lockdown started. The user chats on the app has also gone up from 350k chats per day to 500k chats per day.
Speaking about the ongoing trends Mr. Ravi Mittal, Founder of QuackQuack stated that “During this tough time we are glad that people are opting for online services to make their stay at home comfortable. As an organisation we have also witnessed about a 60% increase in our user base leading to 20% hike in our revenues”
He further added “We would also request our users to stay at their homes and not take any risks. Virtual is the safest distance and we are providing you with the best platform for online dating in India. So, what are you waiting for? Your online date must be just a click away”
The platform appeals to the youth of the country ranging between 21-30 years and about 60% of their users are from the Tier- 2 & 3 cities. They also have a strict moderation policy to safe-guard women users. Their backend moderation team is equipped to weed out fake profiles and they suspend close to 10% new signups everyday on suspicion.
Ravi Mittal, Founder of QuackQuack