Lakmé Fashion Week 2020

Manish Malhotra

An Ode to Artisans with “Ruhaaniyat” Collection

By Seema Dhawan

Manish Malhotra’s “Ruhaaniyat” is a scintillating celebration of culture, craft, colours, artisanal skills and design that will complete the bridal trousseaux for discerning couples.

The designer collaborated with Mijwan Foundation this collection of layered ensembles in pure cotton and silk, along with Mashru, velvets and muslins- a tribute to all the artisans and craftsmen of India, celebrates 10 years of the designer’s association with Mijwan Foundation. Proceeds from the ticket sales will go to Mijwan foundation Support & empower the women artisans at Mijwan by donating using the link. ~


Inspired from Punjab, Awadh and Kutch, embellished the archival fabrics that were further highlighted with borders that glittered in zari woven with gold and silver.

Kartik Aaryan featured as a muse for the couture film.

Recreating Glory of the Past

The construction moved from the traditional kurtas, khada dupattas, ghararas, and izar salwars for women and then to the grand Jama angarkhas and heavy shawls for men. A variety of kurtas in a pastel line gave the festive touch to the men’s wear, while long and short kurtas at times lean in shape; offered a choice for women. Zardosi vintage accents lent an old-world charm. The classic textiles were hand-basted, and hand quilted with a muted colour spread of teal, pistachio green, dusky pink, grey, maroon, black and white.

Adding Opulence to the “Ruhaaniyat” collection

Manish adorned the heads of the models with passas, maangtikkas, and maathapattis. Encircling the necks were stylish chokers, haars, two and three-tiered necklaces, as well as studs and Sahara earrings. Ornaments for the hand were as dazzling with haathphools kadas, rings and stackable bangles twinkling on the wrists.


Jaspreet Chandok, Head Lifestyle Businesses IMG Reliance

“It’s always a pleasure to have Manish at Lakmé Fashion Week. We wanted the opening show to be really special this time and towards a cause that is important to all of us, towards the artisans that are the backbone of our industry. It is our privilege to have partnered for Mijwan fundraiser, which is so close to Manish.   We look forward to seeing the master courtier spin his magic on the virtual runway.”

Shabana Azmi

“We are really proud of Mijwan’s journey and what we’ve been able to achieve so far. I want to thank everyone who has contributed to the community, particularly Manish, to take these craftsmen’s work to the world and provide them with a regular source of employment and income throughout. Mijwan is growing each day and, along with it, its craft and people, and I’m glad that Lakmé Fashion Week has come on board to support the Mijwan Welfare Society by fundraising efforts.”

Manish Malhotra

“Ruhaaniyat is my tribute to all the artisans and craftsmen of our country who have left the fingerprints of their art onto our heritage culture. It’s about the eternal soul of the craft from two culturally rich regions (vibrance of Punjab and nazakat of Awadh) and how it continues to live on even today.”

 “The new format of the digital fashion week which required me from creating, conceptualizing to directing a film has been enormously demanding. Working with models and making them characters, collaborating with musicians from all over the country, and managing several other things simultaneously, this has been a rather rare experience that I’ve truly loved because somewhere it satisfies two loves of my life – fashion and film.”

 “My association with Lakmé Fashion Week continues to grow stronger. We continue in our journey to explore many layers of art and craft through our showcase, and there could be no better platform than to showcase our Ruhaaniyat collection with LFW.”“Mijwan strikes the deepest chord of my emotional bond with craftspeople. We just completed our ten years with Mijwan, and it gives me so much happiness to see the village growing bit by bit. Today, the craft of Mijwan is an integral part of our label, and we are happy that with our support, the village is growing, and we will continue to take bigger strides to empower not Mijwan but our all other craft clusters.

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