My Country Run

My Country Run, Edition 5 invites Bengaluru to #RunForABetterTomorrow
Registrations open for My Country Run, Edition 5, Bengaluru’ own run

My Country Run, Edition 5, supported by Jain (Deemed-to-be University), the largest 5km run, is coming to Bengaluru with its fifth edition on Sunday, March 8 th 2020, Nice Road Tollgate, Hosakerehalli.To cheer for the participants many prominent dignitaries &public personalities – such as
Shri C T Ravi, Minister of Tourism, Kannada & Culture, Sports and Youth Affairs, Govt. of Karnataka,
Shi Tejasvi Surya, Member of Parliament- Bengaluru South, have confirmed their presence for the
run.

MCR is certified by AIMS (Association of International Marathon and Distance Races), and is the
largest 5km run to encourage sports and raise awareness about health in Bengaluru. In its 5 th year the
event is expected to witness 15,000+ participants. There are three categories in MCR – Elite 10k,
Open 10K &Cool 5k.
Speaking on this momentous fifth edition of the run the spokesperson, Col (Hony.) Dr. N
Sundararajan, Vice Chancellor, Jain (Deemed-to-be University) said, “As we start gearing up for the
fifth edition of My Country Run, I must say I am extremely delighted by the acceptance and
encouragement we have received for our previous editions. With our motto of
#RunForABetterTomorrow this year we are expecting a greater participation and awareness about
health & fitness.
“As a nation, it’s heartening to see Govt. promoting “Khelo India”, which is a big boost to the nation
where sports was never considered as a career option. I am hopeful that My Country Run will surely
create that awareness.I urge Bengaluru to come forward and participate in large numbers.” He
Added.
MCR has reached out to more than 500,000+ people and a turnout of 40,000+ enthusiast runners in
the first four editions. It is entering into the 5th edition with trust and support of thousands of like-
minded people joining hands to support the cause. My Country Run is entitled in India Book of
Records & Asia Book of record.
Asapartofitsvaluesystem,Jain(Deemed-to-beUniversity),believesintheconceptofpromoting health and
encouraging individuals to pursue their passion. This belief system is the root for
organizing‘MYCOUNTRYRUN(MCR). As a part of its Social Impact Initiative to achieve the following
objectives;
 To create awareness on good health and wellness for every single individual in the country
that, in turn, transforms into a Healthy Nation.
 To support deserving sportsmen with the best facilities and equip them to excel at National
and International level and also to create the next generation OLYMPIANS from
India.
 To create a sports Eco System/Community of Sports
Online registrations are open for everyone. Health enthusiasts and runners can register themselves
by visiting the website www.mycountry.run.

It seems the slow down in the economy and the elections have had little impact on consumer spending for eating out / made sure that Love is celebrated even more fervently in 2020. EazyDiner, India’s leading restaurant reservation platform witnessed an 800%/8X surge in diners going to restaurants on Valentines Day in 2020 much to the delight of restaurants and hotels alike. Despite the slowdown and declining consumer spending, diners left no stone unturned when it comes to eating out. This year Valentine’s Day bookings even trumped the total number of bookings made on New Year’s Eve. The number of average diners on the 14th across India made was 3, which basically means that eat out was done in groups of 2’s or 4’s.

EazyDiner studied data (tables being booked, dishes ordered, average diner spends, coupons bought) from over 500,000 diners on the platform on the eve of Valentine’s day. 

While India’s economic growth will slow to 5 per cent, compared to 6.8 per cent last year, consumer spending when it comes to celebrating key events continues to be on upswing much to the joy of hospitality industry. Occupancies for most hotels and restaurants were at 100% for both lunch and dinner as per data on EazyDiner’s LiveTable restaurant management app. Eating out during the day peaked during lunch and dinner at 1.30 pm and 9.30 pm respectively. In order to cater to this demand, restaurants that ran special offers at 12 noon and 7 pm were able to capitalize on two seatings for both lunch and dinner. Restaurants who hadn’t anticipated such demand could only sell one seating on a day as the demand surpassed a record number compared to valentines day in the last 5 years. 

Most popular trends witnessed across diners in India: 

1. For lunch most of the people opted for Italian restaurants and for dinner – Chinese and Pan Asian cuisines were a big hit.

2. Type of restaurant: 55% of the people booked upscale restaurants which are restaurants with an average cost per diner of over Rs. 1,000 whereas the average spend per diner in 2019 was Rs 829. 

3. 62% of EazyDiner Prime customers, who are American Express Centurion and Platinum, Citi Ultima and Prestige, IndusInd Pioneer and Axis Burgundy Reserve cardholders, went to luxury hotel restaurants or very high-end standalone restaurants.

4. Most eating-out destinations on Valentine’s Day frequented by couples: 

   1. CP, Cyberhub and Aerocity in Delhi; 

   2. Kormangala, Indiranagar and Sarjapur in Bengaluru; 

   3. BKC, Andheri(west) and Powai in Mumbai and Adyar, 

   4. Phoenix Market City Mall and Nungambakkam in Chennai were the most popular 

5. Indians decided to be adventurous with their palate and opted for Italian during lunch while Chinese / Pan Asian remained the preferred option in the evening.

6. Out of the beverages consumed on Valentine’s Day, these are the ones which stood out

   1. Grover’s La Reserve in the wine category

   2. Diageo’s Singleton was consumed the most at luxury and upscale restaurants

   3.  Gin cocktails were the preferred choice of white spirits while vodka and white rum was lagging behind significantly

7. Delhi/NCR saw the highest number of bookings during the lunch period, whereas Bangalore topped the number of bookings made for Dinner on Valentine’s Day.