Retropoplifestyle

Ganga Aarti at Rishikesh, Uttarakhand

By Dipika Chikhalia , Ankit Raaj and Ekta Jain

Ekta Jain & Dipika Chikhalia ganga arti

Actress Dipika Chikhalia, Ankit Raaj, Ekta Jain and Amit Tyagi of AajTak attended the divine Ganga Aarti. At ghat of Parmarth Ashram at Rishikesh, Uttarakhand. Dipika Chikhalia and Ankit Raaj arrived from their shoot of Film Hindutva. Along with Ekta Jain and Amit Tyagi of Aajtak.

Ekta-Jain-Dipika-Chikhalia-Ankit-Raaj

Coincidentally also joining them the same evening were Shataf Figar and Kristina who finishng their shoot of Alt Balaji web series Punchbeat Season 2 in Dehradun.  Also, they were deeply inspired by the work. And the sacred aura of the Ashram and planned to visit again. When Pujya Swami Chidanand Saraswatiji – Muniji and Pujya Sadhvi Bhagawati Saraswatiji return back. 

Thus, they also inspired all guests and participants of the Aarti to pledge to protect our Nature and Culture. In turn, protecting our collective Future. With Dipika Chikhalia speaking on the banks of Maa Ganga about the importance of our sacred roots and traditions and the values that we must imbibe in our actions, words and thoughts.

Libas launches Monochrome and Indigo edits

For the new season

Monochrome

A bold new collection that creates magic with the colours black and white. Also, an elevating range of Anarkali, Angrakha and straight kurtas featuring impactful geometric. Likewise, floral prints embellishing with lace detailing, complementing with pure Mulmul dupattas, this 100% cotton collection is your perfect every day or work wear style statement with libas.

 A selection of floral and geometrical monochrome prints and Elegant necklines enriched with minimal lace detailing. The opulence of churidars & palazzos in contrasting prints.

Indigo

An elegant & contemporary collection that celebrates the ancient Indigo dying technique. Further, that derives its name from India. Coming to life in a unique shade of blue with delightful floral motifs, this range of regular fit kurtas and suits with contrasting dupattas, is in design for everyday comfort and relaxing elegance with libas.

An array of indigo block prints & intricate embellished details and Classy styles to suit your fun & playful side. Mix & match with trousers & straight fit palazzos.

Pricing: On Request

Availability – https://www.libas.in/

The Phygital Fashion Week by Lakme and FDCI

Lakmé Fashion Week (LFW) and The Fashion Design Council of India (FDCI) to present a Joint Fashion Week (16-21 March)

Combining forces of the powerhouses of fashion & beauty in India -Lakmé Fashion Week (LFW) jointly organised by Lakmé & RISE Worldwide (formerly IMG Reliance); and Fashion Design Council of India (FDCI) will present a joint schedule this season at Lakmé Fashion Week. The Phygital Fashion Week will take place from 16-21 March 2021. The event will have a special “unity logo” designed to mark this occasion.

lakme fashion week logo

 Lakmé Fashion Week in partnership with the Fashion Design Council of India (FDCI) will release the schedule shortly comprising the best of curation. And designers from Delhi, Mumbai and across India. FDCI & Lakmé Fashion Week will jointly present the Opening Show on 16th March. Likewise, will culminate with the Lakmé Absolute Grand Finale on 21st March. The event will also feature the prestigious talent discovery programme GenNext for designers as well as promote modelling talent through FDCI’s #GetNoticed Model Hunt besides other innovations. Both FDCI and LFW will continue their buyer programmes launched last season as well.

Fashion Forward Initiatives

The Fashion Design Council of India is the resilient changemaker in the fashion world with its fashion-forward initiatives. Global partnerships and rooted perspective in creating lasting opportunities for a conglomerate of its robust 400 plus designer members. Sunil Sethi, Chairman FDCI commented, “The Fashion Design Council of India for decades has tirelessly worked to make the design industry lead from the front and leave a global footprint. The pandemic has darkened the clouds. Simultaneously, this will add a silver lining to the business of fashion and help sharpen the needs of the fast-changing world. Lakmé, RISE Worldwide and FDCI will now have a shared purpose. And belonging as we both reinvent the wheel in uncertain times. We are delighted to present this fashion week together.”

 Lakmé is India’s No.1 cosmetics & beauty services brand. It was also the country’s first cosmetic brand to introduce make up to Indian women. And takes pride in being the expert on Indian Beauty for over 50 years. Ashwath Swaminathan, Head of Innovations at Lakmé said, “Our association with the Indian fashion industry runs deep as Lakmé has been a key driver of its growth for the past 20 years. We look forward to this partnership opening up new avenues of growth for all stakeholders. We continue to remain true to the pillars of the Lakmé Fashion week which are discoverability, sustainability and walkability as we present the best in Indian fashion & beauty this season to a global audience.”

Lakme Absolute Grand Finale by Gauri and Nainika show during Lakme Fashion Week
Lakme Absolute Grand Finale by Gauri and Nainika show during Lakme Fashion Week Winter / Festive 2019 at St Regis, Mumbai in Mumbai, India on August 25th, 2019. Photo : FS Images / Lakme Fashion Week / IMG Reliance

About RISE Worldwide…

  India’s largest independent Sports, Lifestyle and Entertainment enterprise, connecting over 150 million people through its various IPs. Jaspreet Chandok, Head – Lifestyle Businesses at RISE Worldwide said, “RISE Worldwide’s ultimate goal is the development of eco-systems that we operate in. And we feel this partnership will help elevate the fashion industry to new heights. We are glad to partner with the FDCI and look forward to jointly present Lakmé Fashion Week this season, as we RISE as one.”

About Fashion Design Council of India (FDCI)

A non-profit organisation, the Fashion Design Council of India (FDCI). Is the apex body of fashion design in India, represented by over 400 members. Founded on the premise of promoting, nurturing, and representing the best of fashion and design talent in the country; its prime objective is to propagate the business of fashion. FDCI stays true to its commitment to promote the ‘Make in India’ label as handlooms take centre stage, in a country, who’s heritage is soaked in the flavours of indigenous crafts.

Visit: www.fdci.org   

About Lakmé

Lakmé, is India’s no.1 colour cosmetics and leading premium skincare brand from Hindustan Unilever Ltd. Lakmé has been the pioneer of make-up and colour cosmetics in India since 1952. Thus, by launching numerous trends leading and high-performance products. Combining international cosmetic technology with an in-depth understanding of the Indian woman’s needs. Lakmé offers women a comprehensive beauty experience through its extensive product portfolio as well as contemporary services at Lakmé Salons, India’s no.1 salon chain.

 www.Lakméindia.com

About Rise Worldwide

RISE Worldwide is India’s largest independent Sports, Lifestyle and Entertainment company. It’s portfolio includes Sports & Sponsorship Consulting, Fashion & Sustainability Platform Building.

Athlete Talent Management, Licensing, Broadcast Production, Lifestyle and Entertainment with owned or managed key properties such as: Lakmé Fashion Week, India’s premier Fashion platform; Indian Super League, country’s premier football league; Tata Open Maharashtra, South Asia’s only ATP World Tour event; Jio Wonderland; The Voice of Fashion and SU.RE Sustainable Resolution.

‘Aavartan’ Movie Special Screening

by Filmmaker & Writer Durba Sahay

National Awards Winner producer Durba Sahay is also known for writing & directing several Short Length films full of fresh fragrance and innovative ideas. Has recently been in producing and directing her first feature film AAVARTAN. A special screening in Delhi. The event took place at Stein Auditorium, India Habitat Centre this the opening event at Habitat Center post-pandemic.

AAVARTAN has been selected at the 51st International Film Festival of India 2020, under Indian Panorama Feature Film section. The film covers four generations and shows how the journey of a teacher-disciple begins, evolves and ends, and how a new cycle begins again. The motive behind making this movie is to catch the attention of the youngsters who are forgetting their roots. The movie stars Sushma Seth, Padmashri Shovana Narayan, Sunit Razdan, Mrinalini & Gurjeet Singh Channi in vital roles.

The Eminent guest attended the event were Actor Jayshree Arora, K L Ganju, Consul General (Hony.) of the Republic of Union of the Comoros,  Shalini Goel and Dr Suresh Goel, IFS retd, former DG, ICCR, Vidyun Singh and Suneet Tandon, Sushma Singhvi, Social Activist, Naresh Kapuria to name a few…

About The Film Aavartan

Padmashree-Shovana-Narayan.

The film revolves around a KATHAK maestro “Guru Bhawna Saraswati”. When she introduces one of her disciple who becomes a star overnight and after having the taste of the limelight. Also, the disciple chose to move a step ahead from her Guru, which puts Guru – Bhawna Saraswati. The famous Maestro in the state of insecurity and identity crisis. Bhawna not knowing how to deal with her emotional self starts dejecting “Renuka.

This turns out to be a painful experience for Renuka. Amar – Who is Bhawna’s photographer is in Love with Renuka. He even dares to express it to Renuka, But Renuka dealing with emotional turmoil because of the sour relationship with her Guru couldn’t manage to nurture and nourish her relationship with Amar. And finally, they break-up. Bhawna’s Guru –   Guru Gaytri Prabha Devi who is in a wheelchair resonating with the emotional state Bhawna is into. 

Actor-and-Kathak-dancer-Mrinalini

In her artistic journey she herself has gone through similar experiences. She skillfully manages to cut the cords of ignorance and ego Bhawna is in. In the end, Bhawna and Renuka’s Guru-Disciple relationship evolves to a higher dimension. And likewise, Bhawna decides to make Renuka the custodian of the form she has been inheriting. At the same time, the film features the cycle of GURU-SHISHYA relationship, How it begins, evolves, end and again a new cycle begins covering the four generations.

The Director – Durba Sahay

Film-Director-and-writer-Durba-Sahay

(http://www.imdb.com/name/nm4703308/) Durba Sahay was born on 16th of Dec. 1962 in Gaya, Bihar. After establishing herself as a Writer, Durba Sahay made her directorial debut with “The Pen”, (screened at Short Film Corner – Festival de Cannes 2011). Entering performing art Durba has worked in different arenas of the theatre and films in different capacities. Moreover, including those of Playwright, Actor, Director, Scriptwriter and Production Designer. Author of “Raftaar” a collection of short stories, Durba Sahay has revealed an entirely different shade of her creative personality. “ An Unknown Guest” (screened at Short Film Corner – Festival de Cannes 2012). “The Mechanic” (screened at Short Film Corner – Festival de Cannes 2013) and “Petals” (screened at Short Film Corner – Festival De Cannes 2014).

  Durba Sahay was also awarded the “Silver lotus” for producing “Patang”, adjudged as the best Hindi feature film directed by Gautam Ghosh.

ALL-NATURAL PET GROOMING RANGE – PAWSH

The FIRST ‘MADE-IN-INDIA’

For pets, Urban Essentials has launched its second brand Pawsh. Which is India’s first pet grooming range of SLS Free, Paraben Free Cleansers with No artificial colours or nasty chemicals.

Pawsh believes that the well being of pets is important. Likewise, introduced a quintessential range of natural and earth-friendly products. Also to ensure the best care in the world a pet can get. Keeping the uniqueness of the pet’s skin & coat in mind products at Pawsh. Are formulated with natural ingredients, which can give one’s pet a comforting and relaxing experience. All products are made with pH balanced coconut cleansers, essential oils, natural ingredients

Pawsh puppy pet wash

Pets are usually not so fond of grooming/bathing because of the high amount of sulphates, foaming agents, colours. And perfumes added to the shampoos. While this may appeal to the pet parents, the pets get really anxious and fussy because those are not pet friendly. While hygiene is necessary considering the Urban lifestyle, Pawsh started to make this fuss free, tear free for pets and they have managed to achieve this with their PH balanced coconut cleansers which are safe and gentle.

Pawshwas commercially launched On 7th Feb, 2021 at Blue Cross India ( A non-profit animal rescue / shelter organization, Chennai) amidst the presence of Blue cross team, volunteers and the Pawsh community. Blue Cross has been at the pinnacle when it comes to animal rescue and welfare. Similarly, Pawsh believes in utmost care towards every pet, be it with parents or without. The brand donated their products to the NGO where 300 dogs and 100 cats can get the best grooming care that they deserve. Pawsh aims to support Blue Cross on their pet adoption drives, fund raise and many other activities throughout their journey.

About Pawsh

Pawsh is the sister brand of Plush; a brand which believes in providing comfortable and sustainable period care solutions. The users have liked their curated sanitary napkins, which offer 100% rash free protection, and it’s 35000+ blood sisters stand testimony to it. The brand has a wide range of period essentials including sanitary napkins, panty liners, menstrual cups and Intimate wash.

Pawsh Range on Products

Puppy Wash Shampoo-

Pawsh has curated this with the goodness of Shea butter to get your fur kid feeling proud of its lustrous healthy and shiny coat. Highly moisturizing formula with detangler property makes it a post shampoo ritual to give your pet’s coat an extra boost of nourishment making it super soft.

puppy pet dry wash shampoo

Paw Balm

For a pawsome walk with your fur friend, we care for their paws too. Protect and nourish their paws with our plant-based paw balm filled with essential oils and the goodness of shea butter.

Tick and Flea Spray:

This is their solution to tick and fleas, specially formulated to protect and break the cycle of ticks and fleas on your pet with the essence of lemongrass and citronella. It relieves your pet from irritation and inflammation. Improved skin condition and coat health with a boost of essential oils.

Pawsh has a full range of other natural and gentle shampoos, conditioners, sprays, conditioners, grooming kit and paw balm.

Website

https://pawshforpets.com/

SoulTree Flagship Store Opens at DLF Galleria Market, Gurugram

SoulTree is all set to make a foray into the brick-and-mortar space with their flagship store at DLF Galleria Market, in Gurugram, with an exclusive month-long launch to mark the celebrations. Nestled amidst urban chaos and cacophony, SoulTree’s boutique will play the role of a rooted luxury experience, a rare, and precious getaway.

SoulTree is the world’s first certified Organic Ayurvedic brand and carries the prestigious BDIH, Germany certification. The products have a triple seal of truth: Ayurvedic, Ethical, Organic and are certified by COSMOS Natural & Organic certifications. Sustainability is an integral part of the brand ethos. Cementing it further, the store is India’s first 100% solar-powered beauty & wellness boutique. The store has been constructed using biodegradable materials, non-plastic fixtures and reclaimed wood with a zero-waste policy.

The store has avant-garde interiors, based on the concept of balance, reflecting the Ayurvedic principle- that health, wellness and beauty can only be achieved with a seamless balance between mind, body and soul. The store also demonstrates the concept of Wabi-Sabi, which believes in fluidity, simplicity and balance.

Intending to curate an enhanced customer experience, SoulTree attires for the store team are made with sustainable materials and 100% organic cotton, genuinely resonating with the brand’s message – organic, ethical and eco-friendly.

Uttarakhand’s serene beauty, the home of the brand, is brought to the store with custom-made scents, combined with harmonising tunes that instantly calm your mind and soul – that’s the kind of sensory experience SoulTree wants the customers to apperceive. Keeping this in mind, personalised melodies have been curated, based on the concept of Nada Yoga, which helps transform one’s inner self with vibrations and notes, and also energises the chakras.

About SoulTree:

SoulTree is the world’s first certified organic and Ayurvedic brand and India’s first BDIH, Germany accredited brand. The skincare range is formulated with no added chemicals, is 100% vegetarian and cruelty-free. The botanicals used are organic and harvested without any chemical contamination, with ingredients being sourced through NGOs which work with local communities.

To Checkout their website, Click here

Address:

 SG-91, Ground Floor, DLF Galleria Market, DLF City Phase 4, Gurugram

SPARKLING BONDS SHOP

A sub-part of the brand Sparkling Bonds, Sparkling Bonds Shop is working on the new launches by the company. The list of new launches includes calendars, daily planners, pop sockets, felt sheets, mousepads, and digital paintings. The company keeps on giving gift hampers from time to time. It deals with customised products and believes in client satisfaction.

Each product launched by Sparkling Bond Shop is designed the way the customer prefers it to be. The personal touch is added by customization. As a team that would love to learn and re-learn, the company welcomes the feedback of its clients. It keeps up to the logo of its founder, ‘Where creativity blends with DESIRE’. The company is set to make beautiful memories for tomorrow each day for the team as well as for its clients. We ensure that our work would be new at each point and would be filled with dedication. The founder is set to explore more as she believes that there is no end to creativity and creation. Changing the box is the new agenda rather than merely thinking out of the box!

And to change the box, there can be no lack in the efforts in research and designing. There is a lot that happens behind the scenes before the final outcome appears. Speaking of the calendars, Sparkling Bonds has collaborated with various brands and has designed a calendar for each which oozes the essence of brand and inventiveness of Sparkling Bond. The customization of the calendar is not only done for brands but can be created for individual clients as well. There is already a range of designs of calendars available for the coming year from which one can choose.

Moving on to daily planners, they say ‘planning is the first step towards success’. Made with conscious planning backstage, daily planners are launched with designs that would inspire one to a daily to-do list. Sometimes one doesn’t feel like planning, and in those times, one needs an inspiration that cannot be resisted. The beautiful designing of planners and their simplicity will make one lay down targets and complete them in the specified period.

For managing your tasks on phones and tablets run at your comfort level without the devices popping off the table or your hands, Sparkling Bonds Shop has launched interesting and attractive pop sockets. One can choose from the variety available. A pop socket would stick behind the electronic device in use like a small sticker or button and would prevent it from falling, saving a lot of time and damage. Plus, customization can do wonders and help the customers stick to pop sockets designed by us.

A colour to one’s life can be added with colourful and customized felt sheets that can decorate your room or serve the other purpose of creativity. Sparkling Bonds Shop can do great with them.

Mouse pads are still in fashion, especially for people who are into the gaming zone. And the kick needed at various lows and highs of gaming or other works at the computer can be taken from specially designed or customised mouse pads. Go nowhere but to the Sparkling Bonds Shop to get the best one for you or your dear one!

Digital paintings are sights to behold, a material of emotions to gift. Designed according to the customers’ taste, flavour and desire; these can wake you up to an inspiring day. One can get family made or one’s favourite star made. There are options already available to choose from, and designing from inputs is always welcome.

Visit their website from here.

Plum by Bent Chair Lutyens

Bringing Plumazing To 110001

After its grand success in Mumbai and Aerocity, Plum By Bent Chair is all set to take its place in the heart of Delhi and Delhites. Located opposite Le Meridien Hotel, Janpath, this outlet has the most coveted address in all of Delhi: 110001. Being India’s First True Retail Restaurant, Plum By Bent Chair is co-owned by Priyank Sukhija, owner of First Fiddle F&B Pvt. Ltd. and Natasha & Neeraj Jain, owners of Bent Chair.

Featuring quirky decor, furniture, and fixtures by Bent Chair, Plum By BentChair Lutyens also offers its patrons a complete Food and Retail therapy. For retail therapy, the outlet allows all its customers to purchase everything they see, from the eccentric light in the ceiling to the quirky chair you’re seated on. Bent Chair, an e-tailer company that is best known for its bold and unique designs, has curated special collections to display throughout the restaurant. Bent Chair’s Flagship store is also housed above Plum By Bent Chair, offering an inclusive look into all its collections to all who visit.

Bringing out the creativity of the artisans at BentChair, Plum by Bent Chair’s bar flaunts a unique bar, created with handmade Art Stone, with the design cut into square pieces and then fitted together like a puzzle. The design covers the bar end to end and adds a charming effect to the place. Another gem, the Mona Lisa painting on the stairway, blending art and technology, is a 3D printed spin on a doodle by Dutch artist Jordy Van den Nieuvendijk. The doodle was converted into 3D objects before being printed using a 3D printed and painted with special velvet flock paint.

Cuisines at Plum by Bent Chair

For food therapy, Priyank has brought onboard First Fiddle’s Corporate Head Chef, Sagar Bajaj, to curate an exclusive food menu. Flaunting progressive Pan Asian flavours, Chef Sagar has come up with an entirely new menu for Plum By BentChair Lutyens. The carefully chosen dishes on the menu promise to take you on a unique gastronomic journey. The signature must-try dishes on this menu include Chicken Puffsome, Shanghai Dumplings, Salmon Truffle Cream Cheese Sushi, and more!

For cocktails, Raj Negi, First Fiddle’s mixologist, has created new concoctions and cocktails keeping in mind the theme of the outlet. Each cocktail boasts an exclusive mixology process, which is unique to Plum by BentChair. The menu includes specials such as the Smoked Plum Negroni, Elderflower and Blueberry Spritzer, Passionista, Yuze Sour, and more.

First Fiddle Restaurants Pvt. Ltd. by Mr. Priyank Sukhija & Bent Chair by father-daughter duo, Natasha & Neeraj Jain for their collaboration and latest venture Plum by Bent Chair, Janpath. (3rd property after Plum by Bentchair Mumbai & Aeocity) 

Images Link: https://drive.google.com/drive/u/1/folders/1Mf-TtSM0Tz6vW8qlWMx7FKRmnle3tkhW

Be Safe & Be Trendy with M4U Face Cover

As face masks are the new normal, they are fast becoming our everyday fashion accessory and are here to stay. Given that we are unable to communicate through smiles and visual cues with most of our faces covered up, face cover that best describe a person’s style have become an exciting alternative to making a first impression.

WOMEN’S JASMINE MULTI FASHION COVER

Price: Rs. 999.00

Description: An elegant silk face cover with contemporary and fashionable floral print. Be ready for a safe and distant social gathering.

 WOMEN’S GRACE REVERSIBLE MULTI FASHION COVER

Price: Rs. 999.00

Description: A reversible silk face cover with an artistic floral print on one side and solid beige on the other. Stay safe and suitable for all-day assurance.

CASSIDY EMBROIDERED FASHION COVER

Price: Rs. 999.00

Description: Splendidly embroidered floral pattern on beautiful organza on a soothing pastel blue base. A comfortable and classy cover.

CLIO FASHION COVER

Price: Rs. 799. 00

Description: Beautifully embroidered face covers for the fashionable and classy mob. This festive season coordinate your outfits and face cover to stand out.

ASHER FASHION COVER

Price: Rs. 799. 00

Description: Beautifully embroidered face covers for the fashionable and classy mob. This festive season coordinate your outfits and face cover to stand out.

WOMEN’S ARIA OFF WHITE FASHION COVER

Price: Rs. 649.00

Description: A sophisticated face covers with delicate floral embroidery on white. It’s comfortable and classy ear-loops will help you stay protected all day. Be ready for a safe and distant social gathering.

M4U, promoted by a leading home décor online store HOME4U, offers a wide range of face masks that can become a part of your daily routine showcasing your individual style. It is time to welcome the new season by adding in more colors to your style.

For pretty floral prints, embroidered designs and cool mask chain embellishments, your search ends at M4U, where you can easily find a mask best suitable to your personality.

WEBSITE

https://www.m4u.in/

To Checkout more from Fashion, click here

Redefining the Luxury Smart Villas Space

Axis Ecorp, India’s fastest-growing real estate company focused on premium developments in the holiday homes, and secondary housing segment today announced the launch of its luxury smart service villa project, Axis Yog Villas, located in the culturally-rich Dodamarg taluka of North of Goa. Opting for a luxurious villa within the locales of North of Goa will be one of the most benefitting experiences to every home dweller as it is one of the favourite destinations of present Goa.

After the massive success of their premium smart service suits project- Axis Blues, Axis Yog Villas is the second project of the Goa-based developer in North of Goa.  It’s a part of 22 acres project with a project size of Rs. 250 crores and is set to match the success of Axis Blues.  Comprising over 69 units with a built-up area of 1400 sqft for each unit and the project is expected to be completed by 2023.

Located in Dodamarg, a lush green taluka known for its natural beauty, tranquil stretches of backwaters, and unique Goan charm, these villas are barely 35 kilometers away from Panjim city center. Complete with private pools and gardens, the Axis Yog Villas offer panoramic views of the surrounding mountains and epitomises luxury in the lap of nature.

Inspired by European clustered-town designs, Axis Yog Villas are meant to be more than just a second home. The fully serviced smart villas offer all the benefits of clean resort living that Goa is known for along with an added dollop of smart services and modern comfort. A RERA certified project, Axis Yog Villa is poised to push the boundaries of premium smart service standards with centralised concierge desks, intuitive 24X7 housekeeping, and end-to-end property management for the home owner’s convenience.

Addressing the growing demand for a home away from home setup, CEO and Director Axis Ecorp Aditya Kushwaha said, “The market for holiday homes has been witnessing a steady increase in the last couple of years especially after Covid-19 where people are looking for spaces with more comfortable work from home setups. Our offering in the segment is an amalgamation of luxury lifestyle, lush green surroundings, and full-serviced property. Axis Yog Villas project is designed to offer high-end living and to extend a wholesome Goan resort living experience. Home Buyers don’t just get a second home with Axis Yog Villa, they get a serviced villa that has all the smart amenities that one can think of. We are hopeful that Axis Yog Villa will be as successful as our first project – Axis Blues.”

Sharing further insights on investment prospects in the holiday homes segment, he adds, “While the overall real estate industry is still recovering from the pandemic-related downturn, the secondary and holiday homes sector has gained much traction owing to the increasing demand for luxury living standards, stable investment options, and higher rental yields. Non-metros like Goa are clear winners for smart investors looking to move from hectic cities to serene holiday homes that offer the best of luxury and natural beauty.”

Along with being an opulent style statement, Axis Yog Villas epitomises luxury and style with a state-of-the-art health club and spa, landscaped gardens, private pools, multi-sports facilities, and top-notch rental management facilities aimed at creating a safe stream of income from the villa in the homeowner’s absence.

Ahead of the curve, Axis Ecorp intends to fulfil the demand for fully-managed luxury homes with the fully-serviced luxury smart villa project, Axis Yog Villas. Set to achieve a sales target of Rs. 100 crores in the next six months, this project presents luxurious dual homes which are a smart investment choice in 2021. The launch of Axis Yog Villas is to be followed by two new projects in 2021—the Axis Lake City and the Axis KNCJ-Darjeeling.